From cpaaustralia.com.au: Change management initiatives often fail due to factors such as lack of employee buy-in, ineffective leadership, and unclear objectives, with research indicating that 70% of organizational transformations do not succeed.

Successful change requires fostering a change-ready culture, ensuring transparency from leaders, involving staff in decision-making, and providing continuous support and feedback throughout the process.

Utilising frameworks like the 5Cs of change can guide organizations in effectively implementing and sustaining change by addressing the human dynamics involved.