From publicaccountant.com.au: Digital technology has revitalized Australia’s entrepreneurial sector, with startups raising A$1.9 billion in the first half of 2024, highlighting growth despite challenges.
Women-led ventures, however, face significant funding disparities, with average deal sizes dropping from A$2.5 million in 2021 to A$700,000 in 2023.
Experts emphasize the need for robust market research and strategic planning to navigate the complexities of digital entrepreneurship, as success often takes a decade to achieve.