From www.accountingweb.co.uk: (UK context) Byrd + Link, winners of the 2024 Accounting Excellence Small Firm of the Year Award, specialized in statutory audits to distinguish themselves in a competitive market, experiencing a 64% growth by targeting smaller accounting firms lacking audit resources.

The co-founders, Russel Byrd and Vicky Link, employed technology to enhance client experience and maintained a strong focus on work-life balance to prevent employee burnout.

Their success stems from continuous improvement, fostering client relationships, and strategically planning for sustainable growth without compromising on quality.